East Side Elementary School | PS 267

New York City

When PS 267 opened its doors in 2010, the school had little time to take its place alongside more established Upper East Side public schools. School leadership and families worked together to create a rich educational and cultural experience for the entire community. Without precedent to build on, I spearheaded establishing the school’s visual identity, annual events, and fundraising initiatives such as the spring auction, block party, health fair, field day, international day, and more, with a consistent graphic vocabulary and color palette still available to the school administration and future parent volunteers. 

Art Direction and Design: Viviane Tubiana

Assets:
Branding
Logo Design
Typography
Signage, Banners, and Posters
Merchandise
Print + Email Newsletters
Website (past)

Services:
Event planning and coordination